Anukta Infotech Pvt. Ltd. ("we", "us", "our") operates the SimplyTextile mobile application and website (the "Service"), a business-management tool for textile/garment wholesale operations. This policy explains what information we collect, how we use it, and your choices.
1. Information we collect
Account information — name, login username, email address, phone number, role, and the company you belong to.
Business data you enter or generate — orders, customers, products/inventory, price lists, invoices, packing slips, gate passes, payments, and related documents. This data belongs to your company and is stored under your company's account.
Images — product and catalogue images you upload, stored on cloud storage (Amazon Web Services S3).
Device and log information — IP address, approximate location (city/country) derived from IP, device type, and app activity/usage, collected for security and to operate the Service.
Communications data — content of notifications we send you (email and SMS), such as order approvals and payment reminders.
2. How we use your information
- To provide, operate, and secure the Service and your account
- To process and manage orders, inventory, invoicing, and fulfilment
- To send transactional notifications (email/SMS) you have opted into
- To generate reports and dashboards for your business
- To integrate with third-party accounting/compliance systems you enable (e.g., Tally ERP, GST e-way bill)
- To detect, prevent, and address fraud, abuse, or security issues
- To comply with legal and tax obligations
3. How information is shared
We do not sell your personal information. We share it only:
- Within your company's account, according to the roles and permissions your administrator configures
- With service providers who process data on our behalf under contract — including cloud hosting/storage (AWS), email delivery, and SMS delivery
- With integrations you enable — e.g., Tally ERP sync and government GST/e-way-bill systems
- Analytics — we use Google analytics tooling to understand app usage in aggregate
- When required by law — to comply with legal process or protect rights, safety, and security
4. Data security
We protect data in transit using HTTPS/TLS encryption and restrict access through authenticated, role-based access control. No method of transmission or storage is 100% secure, but we take reasonable measures to safeguard your information.
5. Data retention
We retain your data for as long as your account is active or as needed to provide the Service, and thereafter as required to meet legal, tax, and accounting obligations. You may request deletion as described below.
6. Your rights and account deletion
You may request to access, correct, or delete your personal data. To delete your account and associated personal data, see our Account Deletion page at https://www.simplytextile.com/delete-account or email dss@anuktaitsolutions.com. Note that some records may be retained where required by law (e.g., tax/invoicing records).
7. Children's privacy
The Service is not directed to, or intended for, individuals under 18. We do not knowingly collect data from children.
8. Changes to this policy
We may update this policy from time to time. Material changes will be posted here with an updated "Last updated" date.
9. Contact us
Anukta Infotech Pvt. Ltd.
2nd Floor, Pranava Business Square, 27, Opp. AMB, Gachibowli, Hyderabad, Telangana 500084
Email: dss@anuktaitsolutions.com